Competition Appraisal and Projected Local Need for the Project

Within 30 minutes travel time of the Mepal site, it has been quantified that there is a potential market of 993 cremations per annum based on a population of 195,390 people, 1,807 deaths per annum and 1,355 cremations per annum. 
Following a competition appraisal, an analysis of usage of the current and planned crematoria and the impact of the crematorium on the Mepal site, it is projected that the number of cremations that is achievable is sufficient to make the project profitable.  

Survey of Funeral Directors: 

The key finding from the qualitative survey was that 73% of responding Funeral Directors stated they would consider using alternative facilities if they became available.